The main role of creativity in advertising

The main role of creativity in advertising

Outstanding creativity is definitely a gold mine in the advertising industry, simply because it can develop really valuable and attractive slogans in print or outdoor ads, in radio or TV ad campaigns. Advertising is one of the most dynamic drivers in the sales process all over the world; Regardless of the business, advertising campaigns must … Read more

What is advertising nowadays?

What is advertising nowadays?

Imagine a peacock and world flowers. The colors, sounds, and displays of the rest of the species convey that you are a suitable mate. Plant seeds and pollen are spread by other animals only if they can attract attention. Humans instinctively understand and respond to advertisements. It is encoded in our genes from eons of … Read more

What do satellite radio ads cost?

What do satellite radio ads cost?

final frontier space… It’s also a land full of floating metallic objects that orbit the planet and transmit signals to our devices. One of these floating metal objects is a satellite designed to push radio programming to our receivers. The only brand on the market in the US is Sirius XM Satellite Radio. Satellite radio … Read more

Benefits of advertising a cup of coffee

Benefits of advertising a cup of coffee

Branded coffee cup and paper cup ads have been shown to give more positive brand perception. Coffee is one of the most consumed beverages in society. People drink an average of 3 cups of coffee per day. Coffee cups are a great opportunity to showcase your brand to the mass audience in a cost effective … Read more

Top 4 factors to consider when choosing an ad

Top 4 factors to consider when choosing an ad

Online advertising is part of the entire marketing mix. You will need to consider the price of the product/service to target audience before choosing the advertising medium. It is important for the target audience to bear the cost of the products/services without it turning into cheap taste or cheap quality. It is also important to … Read more